FAQ
Frequently asked questions.
We've grouped the most common questions before adoption by category. If you can't find what you're looking for, search or ask the AI.
Product Features
61 questionsWhether a given feature is available per solution — features in progress are marked as such.
Ad Publish analytics
Learn more about this solutionCan advertisers view the results themselves?
Yes. Send a share link for a specific ad, and they can view that ad's report only, without logging in. No other ads or device info are shown.
Can you count people who actually viewed it via camera?
Ad attention analytics, used together with LUMA Vision, is in preparation for launch.
Can I prove how many times an ad actually played?
Yes. Each time the LUMA box in a store plays content, it records the start and end times on its own and uploads them. Reports calculate impressions, play time, number of stores that showed the ad, and completion rate from these records alone. Even if the same record is sent several times or plays overlap, it is counted only once, so the numbers are never inflated.
Are playback records lost while the internet is down?
No. Records from the time of the outage are saved on the device and uploaded once it reconnects. They are deleted from the device only after the server confirms they have been saved. Any time the device was powered off is shown separately as a “No-record period”.
How long do the report links I send to advertisers stay open?
Every share link has an expiration date. The default is 90 days, and you can set it up to 365 days. When a contract ends, you can revoke a link with a single button, and a revoked link will not open even if someone knows the address. You can also see the view count and the date each link was last opened.
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